Audio360°Backbeat Studio’s audio branding concept Audio 360° is a strategic conceptualization and organisation of language, music and sounds into one single audio world using your brand concepts and their attributes. It produces a stronger profiling of your products on the market and enhances their recall value vis-à-vis competitors. As part of visual branding (corporate design) Audio360° defines your company or product identity more sharply and gives its current brand architecture acoustic perceptibility. The soundscapes that are developed make your brand an emotional experience and render it unique. In the form of audio logos, leitmotivs, sound or music spaces and voice tonality, your audio branding finds a wide range of outlets including telephone, internet, radio, TV, trade fairs, events, product and interface applications and - as an integral part of a multisensory brand –is blended into your corporate identity. In the form of notes, your sound brand can be registered, recorded and thus legally protected by the German Patent & Trademark Office (DPMA) or the OHIM
Arrange for a brainstorming or workshop session with our sound experts and learn about the advantages of Audio 360° for your brand. |
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